How to Integrate Website
How to Make Broadcast Email Happen
a contact database.
-- In MS Access or ACT.
-- Code contacts by type.
-- Email field is the key field.
Systematically collect email addresses.
-- From business cards, trade meetings, etc.
-- "Data mine" your existing records.
-- Make email field mandatory in your web forms.
email mailmerge program.
-- WorldMerge 4.0 by ColoradoSoft, or equivalent.
Assemble content for a newsletter.
-- Any news related to your practice area: regulatory, new products...
-- Updates on your company: new capabilities, staff, products.
-- Add personal notes.
|5.||Create a web page version of newsletter.|
|6.||Set up email mailmerge project.|
|7.||Copy HTML code from Step 5 into mailmerge document.|
Press Send button.
-- Personalized email is sent out at approx. one per second.
Marketing Group, Inc.
Increasing Sales Through Improved Marketing
|4911 Royce Road
Irvine, CA 92612, USA